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Author Topic: Social media marketing in Seo??  (Read 1737 times)

emily vance

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Social media marketing in Seo??
« on: May 21, 2009, 03:32:06 AM »
Hi all,

Now days as all of us Know that Social Media plays a key role in SEO. so can any social media experts give me your valuable suggestions on Social Media Marketing in SEO To improve site visitors.

Thank You

tonyklaus

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Re: Social media marketing in Seo??
« Reply #1 on: May 21, 2009, 03:41:07 AM »
The social media marketing is more of a hype than anything else. People use social media sites to hang out, not to make buy decisions. So, those are the wrong crowds to target. Traffic from social media sites doesn't have the quality of the organic SEO draws.

I would not waste time with facebook, twitter, myspace, etc. Plus, these websites don't seem to last long enough. Myspace was redhot for a short while. Now, who cares about myspace anymore? Facebook and twitter will follow the same path.

SEO is NOT about getting any traffic. Instead, it is about getting target traffic that can be converted into sales or leads.

jane brooke

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Re: Social media marketing in Seo??
« Reply #2 on: May 21, 2009, 03:51:58 AM »
i agree with Tonykalus.. The Social media optimization won't stay for long...

sam

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Re: Social media marketing in Seo??
« Reply #3 on: May 21, 2009, 04:38:53 AM »
Well i don't agree with tonyklaus and Jane...  have used SMM for Seo and it has been very beneficial for me..
Here are some of benefits of SMM for SEO:
1) Getting quality, relevant inbound links
  A successful social media marketing campaign can result in thousands of new inbound links to your site.The best thing about this is that the majority (if not all) of the links that come from a social media marketing campaign are natural links; they’re not reciprocated, bought, or solicited .

2)  Using social media websites for reputation management
Lots of social media sites, especially the more popular ones, rank very well within the search engines. This can be both a positive and negative thing when it comes to managing your reputation.

On one hand, it is very easy to control the first page of results by leveraging these sites. On the other hand, if you’re not careful, it can be very easy for someone to tarnish your brand with social media.

3)Ranking pages on social media websites
These sites rank extremely well on the search engines. Their domains are very powerful and with a few links to an internal page, it has a great shot of ranking, even for competitive keywords.

mennazine

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Re: Social media marketing in Seo??
« Reply #4 on: May 21, 2009, 04:55:25 AM »
i completely agree with sam...SMM is dead useful ... Its used very frequently for off page optimization...

mike777

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Re: Social media marketing in Seo??
« Reply #5 on: May 21, 2009, 05:22:43 AM »
Social media marketing is a great addition to any traditional SEO work that you do, but it’s not a substitute. It’s more akin to hiring a PR firm once you’ve launched your already-SEO’d websiteBe sure to have your own house in order before you give social media marketing a try, and don’t be surprised if it doesn’t actually provide you with the ROI you hoped it would. In most cases it will depend on whom your target audience is, where they hang out, the types of services or products you offer, and whether your website truly provides people with what they’re looking for

mennazine

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Re: Social media marketing in Seo??
« Reply #6 on: May 21, 2009, 06:12:37 AM »
i agree with you mike777 ..Just relying on SMM would be stupid...Its just an additional thing which will help you but only when in combination with on page optimization techniques...

kennyshan

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Re: Social media marketing in Seo??
« Reply #7 on: May 21, 2009, 11:11:45 PM »
Hi all,

Now days as all of us Know that Social Media plays a key role in SEO. so can any social media experts give me your valuable suggestions on Social Media Marketing in SEO To improve site visitors.

Thank You

Here are some of the tips of Social media Marketing :
Tip #1 - Assistance:
Limit talking about yourself, at least initially - provide ways to help others instead. This is probably the most important tip in the social media workplace. Say you are building your new del.icio.us profile, make sure to bookmark other useful resources and sprinkle yourself lightly. It’s about “them”, not “you”. Don’t forget this important rule!

Tip #2 - Process:
Don’t become a “me too” - establish a process and goals for how to get there. I recommend reading 5 pillars for one, and much like SEO programs that have a process (keyword research, competitive review, content analysis, etc), build out a similar map.

Tip #3 - Contribute:
Be the one to create (quality) content. While community is Queen in Social Media, quality content is still King, and always will be.

Tip #4 - Connect:
Reach out to the influencers in your niche, be polite, honest, sincere, and you’d be amazed what brand advocates can do for you.

Tip #5 - Position:
Position yourself in front of consumers’ passions. It can and will create a powerful outcome for your brand.

Tip #6 - Blog:
Make sure you have setup a blog. These numbers are not to be overlooked. I think Technorati is tracking over 110 million blogs now, and growing at a furious pace, even excluding splogs (spam blogs).

Tip #7 - Links:
Don’t be afraid to link out to other blogs and websites in general. Links are what search engines and users make good use of - and search engines would not survive without them. Give others the love too.

Tip #8 - Videos:
Video consumption is growing fast. Create a “how to…” or “top tips…” videos and submit to YouTube. It has wide reach, and you could have millions of people see it. For even wider distribution, you should try tubemogul.com or vidmetrix.com, tools to help automate. I

Tip #9 - Technorati:
 Claim your blog at Technorati. This will ensure you are indexed in their search engines for blogs and updates are broadcast across the network, along with your own blog network updates. This happens behind the scenes from automatic “pings”.

Tip #10 - Analytics:
Open an account, use your brand name as identifier. This will establish your brand or company name, and not let anybody else assume or steal your personality so easily.  Look at your web analytics and track referring domains and review traffic movements daily, weekly.

Tip #11 - Feeds/Research:
Subscribe to feeds, and use iGoogle, My Yahoo Web or other favorite RSS readers. Watch for changes (use Google.com/alerts also), and be the first to comment and engage in your topic. First commenters often get more visibility and traction.

Tip #12 - MicroCommunities:
Locate and join microcommunities - they are social communities that are relevant to your business. Some examples are education.com, nowpublic.com, travbuddy.com, gardenweb.com, shoetube.com, yelp.com and care2.com (non profits). It is much easier to have your voice heard in these and similar markets, than trying a post to Digg that may go nowhere. Those are the perfect places for the “big fish in a small pond” rule.

Tip #13 - Submit:
Review the resources below, and consider building out profiles over time. If you submit content, make sure it’s useful, unique and that the title of your post stands out.  Some of the top social marketers in the industry spend 10-12 hours a day, 6-7 days a week. This is a lot of manual (social) labor, but you don’t have to go at it that hard. Make sure to ask friends to vote or comment on your postings, befriend others, but no spam.

Tip #14 - Hosting:
Have a good hosting provider. If traffic spikes come, and your server instrastructure cannot handle it, you are toast. You don’t want a Digg server melt-down.
 
Tip #15 - Monitoring:
If you want to save time monitoring across many resources within the social networks, try the new Yahoo Pipes, it’s a social monitoring desktop in a browser.

Tip #16 - Advertising:
If you are an advertiser, you might want to check out socialspark.com and socialmedia.com - they both are showing promise from what I can see.

Hope this helps you...

emily vance

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Re: Social media marketing in Seo??
« Reply #8 on: May 21, 2009, 11:43:33 PM »
thanks kennyshan...  :)

mennazine

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Re: Social media marketing in Seo??
« Reply #9 on: May 21, 2009, 11:45:02 PM »
nice tips... really good ...keep up the good work...

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